2016 Fantasy Football: Rookie WRs To Target For Week 1

When it comes to DFS Fantasy Football, rookies are overvalued or undervalued. Here are three that could exceed value during their Week 1 matchups.

Corey Coleman

Coleman was drafted into a favorable situation from a Fantasy Football perspective. The Cleveland Browns selected Coleman with the 15th overall pick in the 2016 NFL Draft. Due to the Josh Gordon suspension, Coleman is set to receive a heavy workload through the first four weeks of the season.

Coleman made his NFL Preseason debut last night against the Tampa Bay Buccaneers. Even in limited snaps, it was clear that Robert Griffin III favors Gordon. However, with Gordon out Weeks 1-4, RG3 will have to lean on Coleman and Terrelle Pryor. Coleman was limited to no catches on just two targets (both of which he lost his shoe and fell down). He did catch a screen pass of about eight yards but it was called back due to penalty.

Year Receptions Receiving Yards TDs
2013 35 527 2
2014 64 1,119 11
2015 74 1,363 20

While Coleman has yet to develop great chemistry with Griffin and certainly didn’t ‘wow’ us, he still possesses elite upside. Coleman shattered the Baylor record for receiving touchdowns in a single season. As a junior, his 20-touchdown season led all receivers in the FBS. He possesses exceptional quickness and the athletic ability to succeed at the NFL level.

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Coleman and the Browns will face an Eagles secondary that is suspect to say the least. Last season, the Eagles gave up the fifth-most fantasy points to opposing wide receivers. There’s  little reason to think that greatly improves this year. Coleman is expected to see a heavy workload against that porous defense and we already know he has big play upside.

He is priced at $5,100 on DraftKings, and he should easily provide you with a great return on your investment. 

Will Fuller

I have already completed my drafts for five of my 2016 Fantasy Football leagues this season, and I own Fuller in three of those. In season long drafts, Fuller is basically free.

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On FanDuel he is $5600, and on DraftKings he is a measly $3700.

In high school, Fuller broke the city of Philadelphia receiving record in a single game with 276 receiving yards. Yes, I’m citing high school stats. As a sophomore at Notre Dame, his 15-touchdown season tied the single season record. It goes without saying that the young guy is extremely talented and he also ran the fastest 40-yard dash time at the NFL Combine with a blazing 4.32.

Year Receptions Receiving Yards TDs
2013 6 160 1
2014 76 1,094 15
2015 62 1,258 14

While the matchup with the Chicago Bears is not ideal, I think that will keep Fuller’s ownership extremely low. He should also get plenty of opportunities with the defense focusing on DeAndre Hopkins. Fuller is capable of making big plays regardless of who is lined up across from him, and his salary relief allows you to pay up for Julio Jones and Odell Beckham for Week 1.


Sterling Shepard

Shepard has the highest ADP of all rookie WRs. Much of that is because he is likely to start the season as the WR2 for the New York Giants, opposite of Odell. You can also expect the Giants to utilize him in the slot as well.

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Shepard had a very solid career at Oklahoma, where he finished his senior season with nearly 1,300 yards and 11 touchdowns. He has already been turning heads all camp and preseason for his great playmaking ability.

Year Receptions Receiving Yards TDs
2012 45 621 3
2013 51 603 7
2014 51 970 5
2015 86 1,288 11

He costs $4900 on DraftKings and $5600 on FanDuel for the Week 1 matchup against the Dallas Cowboys. The Giants are favored in a game that is expected to be high scoring as it has one of the highest over/unders of the entire Week 1 slate. I do expect Odell to record a ton of Fantasy points this game, but I think Sterling should see anywhere from 5-10 targets and exceed expectations. 

For a full breakdown for Week 1 DFS strategy and plays, check this out!

Categories: 2016 Fantasy Football DFS

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